P&P grows global footprint
OVER the past two years, Dutch leisure giant P&P Projects has been working on several projects around the world. The group’s reputation as a leading provider of solutions for the world theming sector recently helped the company to secure two key multi-million dollar contracts at the Nurburgring amusement park, located in the grounds of the iconic German race track, and the soon-to-open Ferrari World in Abu Dhabi. P&P is currently finalising the completion of two
attractions at Ferrari World, fitting out major scenic elements and historic replica racing cars. Company founder Philipp van Stratum commented: “It was challenging to replicate full scale and half scale racing cars of the 1950s and 60s with the limited amount of information available. Some of the cars do not even exist anymore.” Elsewhere, in co-operation with 3DBA, the group
recently helped to deliver the interactive shooting ride Kingdom Quest to the newly-opened Legoland Discovery Centre in Manchester, UK. P&P’s passion for quality has resulted in further high-
profile contracts this year. The company has worked on the giant Fairytale Tree animatronic attraction at Efteling park in the Netherlands. Efteling remains the largest theme park in the Benelux region, and P&P has also been involved in the resort’s latest roller coaster - Joris and the Dragon. “In co-operation with the Efteling team we built the
fire-spitting, audio animated dragon that emerges 10m out of the water,” the company said. “That was specifically a challenge due to the short timeframe and the complexity of hard body shells which have to do complex movements.”
“There is more coming up,” added
marketing manager Ifat Caspi. “Our design subsidiary P&P Project Development has been working with a large eastern European candy company, Roshen, to develop a children’s visitor centre near to one of the company’s new factories in the Ukraine. P&P Projects is now in full production of that with a deadline of a Christmas opening. “For the same company we will develop a big visitor
centre in Kiev and we recently started the design phase of this project. This will be the biggest job so far in the company’s 20 years of existence.” P&P continues on its recession-bucking trajectory and
Caspi said the group has already started receiving proposals for the 2011 season, along with bigger projects for 2012.
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