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FEATURE - PRINTWEAR AND PROMOTION 2010
Fashionable
printwear
trends revealed
The countdown to the twenty-first Printwear and Promotion Live event has
begun. Exhibition manager, Richard Smith, reveals what's in store during the
show, which runs 28 February to 2 March 2010
Q. What's new for 2010? A. Although we have many companies taking Q. Are visitor numbers still increasing every
smaller size stands, these are not necessarily year?
A. Printwear & Promotion (P&P) continues to small companies. Printwear and Promotion has
bring all that's best to the garment decoration enjoyed regular support from companies such A. Over the last seven years, footfall has
market, with fabric and machine technology, in as Teamwear, Kwik Tapes, Pressmech, increased year on year reaching a record 4,292
particular, bringing major changes to the Majestic Towels, Golden Finishes and many in 2009.
visitor. Direct to garment printing has become others. Although their stands may not be
more affordable and transfer technology offers among the largest, this is usually because their Q. The P&P show seems to have something
a low cost, high quality and easy to apply products do not require vast display space. for everyone, doesn't it?
decoration technique. Embroidery machines There will be a number of new exhibitors at the
offer very high speeds and single head event which include The Marketing Worx, A. I would like to think that all aspects of our
machines are probably more popular than ever Crazy Bags, Transfer Supplies, GK Marketing industry are covered. This could be everything
now that they can be linked together easily to showing the Anatol range of screen print from a pair of scissors through to the largest
allow a business to expand. machines and also iGEM with a new screen print and embroidery machines. It is the
laser/embroidery machine. only UK event where the visitor will see all that
Q. Why is this event a must-do on the is best in their industry, now with the added
business calendar? Q. The fashion shows are always hugely benefit of the International Promota Show co-
popular. What can we see this year? location.
A. Printwear and Promotion is the leading UK
event in the garment decoration market, A. The professionally choreographed fashion Q. Finally, how do people register for the
covering areas such as leisurewear, shows which run during P&P are always show?
schoolwear, sportswear, the latest in popular, revealing all that is new in the
embroidery, transfer and digital technology as garment side of the industry. It's an A. Visitors can pre-register for fast track
well as ancillary products to every part of the opportunity for many of the brands to access by visiting the Printwear and Promotion
market. showcase what's new in their 2010 catalogues. website and clicking on the 'Register for P&P
Live' button.
Q. Which big names are at P&P this year? Q. P&P is co-locating with the International
Promota Show this year. How will this benefit llll www.printwearandpromotion.co.uk
A. In addition to UK garment manufacturers visitors?
and distributors including UKL, BTC, Ralawise,
Prestige, Result, United Brands of Scandinavia, A. The co-location with Promota offers the
Headwear, Pencarrie and Beechfield, we also visitor far more products on the promotional
have major distributor/manufacturers on the gift side of this industry than has previously
machinery side, such as YES, GS UK, Stocks been available at Printwear and Promotion.
Sewing Machines, D Roper/M&R, Xpres and Visitors to these events should note that P&P exhibition
AJS Embroidery, to name just some. although Printwear and Promotion opens on manager, Richard
Sunday 28 February to Tuesday 2 March, Smith, has worked
Q. What about smaller companies and first Promota will only be open on Monday and on the show since
time exhibitors? Tuesday. Visitors must register for each show. 1993
12 SCREEN PROCESS AND DIGITAL IMAGING l January 2010 Visit us at www.spdi-online.com
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