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201 1 MEDIA PACK The Aim


• To provide professional automotive technicians and workshops with relevant, practical information for today’s modern motor trade.


The Magazine • • AUTO NFORM is an online publication that offers the automotive


aftermarket a fresh, exciting new platform using high quality video and interactive page layouts.


vehicle diagnostics, enabling workshops and technicians to download actual vehicle repairs. These include troubleshooting, diagnostic procedures and what equipment to employ.


AUTO NFORM delivers focused, practical guidance on the key area of AUTO NFORM


• AUTO NFORM AUTO NFORM also offers news on the latest equipment, interviews with


industry figures and experienced technicians plus technical tips from experts. This is presented in a high quality online format and delivered directly to the inbox of automotive professionals.


The Reader AUTO NFORM


• Today’s automotive technician needs to be highly skilled, armed with the latest equipment and up-to date technical data.


• AUTO NFORM is aimed at a


readership of professional automotive technicians and forward-looking workshops that are preparing for the future,today.


AUTO NFORM The Market


• Automotive workshops, especially independents face a steep learning curve to keep pace with the increasing complexity of modern vehicles. For workshops to remain competitive, requires investment in the right training, equipment and products.


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