www.comms-dealer.com
VIEWPOINT
xtn shipments spiral
talkingsense
2007. Meanwhile, nearly 75
Phil Hambly
per cent of extensions in
Rocom Sales and Marketing Director
the above 100 extensions
market are deployed as IP.
MZA confirmed that Cisco
represents around a third
of IP extensions in the
UK, while Mitel Networks It’s only natural to overreact with joy at good news and with
retained second position pessimism at bad. It’s natural, too, that we tend to cloak
with a share of just under unpalatable truths in euphemism. When Procter & Gamble
20 per cent. In the below took over Gillette it didn’t simply fire 6000 people, it made
100 extensions market, Mitel an ‘enrolment reduction’. Now the government won’t fess up
Networks is the leading to printing money by the billion – it’s launched a programme
vendor for IP extensions of ‘quantitative easing’. The aim is to get banks lending
100 extensions market, to grow in the below representing 26 per cent again. The trouble is that after years of virtually non-existent
Cisco retains its leadership 100 extensions segment, of IP extensions sold in regulation they are now too frightened even to lend to each
position, followed by despite the volume of IP this area of the market. other. They need to shake off that irrational fear and find
Avaya and Nortel, extensions remaining flat some intestinal fortitude – there’s another euphemism for
according to the report. compared to Q4 2007. Cisco is in second position you. Their role is to make business function by balancing
here, according to MZA, fair risk with fair reward. While life presents risk whether
IP Extensions Market This compares with a decline with a share of around 25 you stand idle or start a business, it’s the entrepreneurial
There was better news of 15 per cent in the volume per cent, and continues risk takers who drive the economy. They deserve support.
in the IP extensions of IP extensions in the above to lead in the above 100 Banks who fail them will erode the base from which their
market during Q4 2008 100 extensions segment. IP extensions market by a own future profits will flow and we shall all suffer. But let’s
– 50 per cent of extensions extensions account for 28 significant margin. n always talk to each other in Plain English. When Ed Balls fed
deployed at the desktop per cent of all extensions For more information on The Gordon Brown a speech that included the line, ‘neo-classical
in the UK are IP, compared being sold in the below UK Quarterly Corded PBX endogenous growth theory’, Michael Heseltine famously
to 44 per cent in Q4 2007. 100 extensions market, up and IP PBX Report visit remarked, ‘That’s not Brown, that’s Balls’. Indeed it was.
IP penetration continues from 21 per cent in Q4 www.mzaconsultants.com
BT Local Business
Investment opportunity
The combination of your desire to manage your own business, combined with BT’s market-leading brand, products and
services is a proven formula for success. For the past six years, individuals just like you have received a licence to manage
a BT Local Business and thrived, making considerable return on investment. So what is BT Local Business exactly? It’s a network
of independent small businesses set up as local ‘one stop shops’ to meet all the technology and communications needs
of other small businesses in the local area. BT Local Business comes under the BT Business division of BT Group. BT Business
is responsible for selling IT and communication solutions to small to medium sized companies. Within this, the BT Local
Businesses tend to focus on smaller companies, typically those with less than 50 employees.
If you have the drive, determination, and desire to build your own business then we want to hear from you.
To find out more, contact Simon Grieve on 07918 740 072 or email simon.grieve@bt.com
quoting reference: CDApril.
www.btlocalbusiness.co.uk/mdrecruitment
He can spot a great new
business opportunity. Can you?
www.comms-dealer.com COMMS DEALER APRIL 2009 15
PG 14&15.indd 2 25/3/09 17:27:58
Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36  |  Page 37  |  Page 38  |  Page 39  |  Page 40  |  Page 41  |  Page 42  |  Page 43  |  Page 44  |  Page 45  |  Page 46  |  Page 47  |  Page 48  |  Page 49  |  Page 50  |  Page 51  |  Page 52  |  Page 53  |  Page 54  |  Page 55  |  Page 56