Targeted marketing
“lunch!
delivering top quality visitors
brought us
face-to-face
The marketing drive for lunch! begins 6 months
with exactly
out from the event, with individually targeted
the right sort
messages hitting every type of visitor. Our
of buyers.”
marketing initiatives, are tailored to attract every
SIMON COLTHORPE,
aspect of the lunch-to-go market, and include:
BIG SHOTZ
• Over 200,000 printed marketing pieces, including brochures, flyers and postcards
• Personal invitations to key industry buyers through a series of telesales campaigns
• The introduction of a weekly enewsletter, with the latest news and updates on the show
• eMedia initiatives including electronic invites, a detailed email campaign, online
interactive brochures and full listing on the lunch! website
• Coverage of the event in the lunch! Times
• The Big Deal Voucher Book – offering show only offers to key buyers
• Advertising and editorial within the Industry’s key publications
• Working with the sector’s leading Associations
Downloadable PDF files:
> 2009 Show Floorplan
> lunch! 2008 Show Review
> lunch! 2008 Testimonials
> lunch! Times latest issue
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