www.comms-dealer.com
Twickenham Stadium April 1st & 2nd, 2009 NEWS
Central buyout
May
Nine Telecom goes
puts Vodafone
fl ower in
into UC arena
Excell Group
‘holistic’ for mobile
VODAFONE UK has bagged NINE Telecom is targeting the
Burton-on-Trent based Central SME sector with a ‘holistic’ white-
Telecom. A Vodafone spokesperson EXCELL has signed up Avaya label mobile proposition.
told Comms Dealer that the move reseller Mayflower to its group of Nine Telecom Mobile combines
is part of a ‘wider strategy’. companies. The agreement boosts fixed and mobile lines to offer a
A Platinum Avaya and Gold Mayflower’s value proposition in single point of contact and a single
Nortel partner, Central Telecom voice services and expands Excell’s bill, stated the firm.
employs around 300 people and customer base. Keith Horsted, Mobile Services
specialises in UC solutions for Mayflower’s Chairman, Mike Manager, said: “Our vision was to
SME and enterprise. Allison, stated: “Convergence of create a mobile business operation
Rosie Secchi, Research Manager voice, data and mobility is now that gave customers choice over
Keith Horsted
at analyst firm IDC, told Comms on the commercial agenda, and
Darren Strowger
their mobile and fixed business.” Vodafone Virtual Service Provider.
Dealer: “We expect to see a lot through key strategic alliances we vendor relationships and a proven As a 2Ergo ‘super-reseller’, Nine Horsted added: “ Nine Telecom
more of this market consolidation are able to deliver solutions and solutions-oriented delivery model.” Telecom Mobile offers a multi-send Mobile as a holistic approach to
throughout the year. It’s a good time quick RoI to our customers.” Darren Strowger, Excell Group facility. The firm has also secured communications that offers a total
for larger telcos with money in the Excell Group MD, Jamie Chairman, commented: “We have a deal with Gamma to support telecoms solution, including disas-
bank to buy up smaller players. Adams, added: “The partnership repositioned the company as a sys- its 3 network proposition, and an ter recovery and business improve-
“Unified Communications is a means that we have the opportu- tems integrator, increasingly tar- agreement with Thus to become a ment services.”
strong growth area. But compa- nity to develop new customer rela- geting enterprise clients with our
nies need to acquire the skills to tionships while serving an entirely offering of data and hosted net-
compete, so this looks like a smart new customer base. For these cus- working. This is changing the way
Siemens resellers get
move by Vodafone.” tomers, we bring to bear strong we operate fundamentally.”
e-marketing support
Comstor broadens product kit bag
SIEMENS Enterprise Communic- email campaigns and promotions
ations has introduced ‘out of the that complement existing tradi-
with the addition of HP’s ProCurve
box’ digital reseller sales and mar- tional marketing, said the vendor.
keting tools and launched a series Siemens is also offering cash-
LAST month’s announcement by the company is currently recruiting resellers. They were driven to B or of reseller cashback promotions. back to legacy product owners who
Comstor that it will be adding HP’s for a separate business unit that will C grade value brands which enter- The vendor announced (at its choose to upgrade to open con-
ProCurve networking products to handle the ProCurve account. prise customers don’t want.” UK Partner Conference on January verged communications, HiPath
its distribution portfolio will not “The decision was driven by To support the new lines, many 15) a set of new online tools that Open Office or HiPath 3000, as
dilute the company’s Cisco business, our resellers,” says Pritchard. “End of Comstor’s existing partner pro- allow resellers to create online mar- well as the buyback of old telephone
says the VP and General Manager of customers are now demanding grammes, including the Bootcamp keting programmes without ‘sig- handsets as part of the programme.
Comstor Europe, Jon Pritchard. their resellers to pitch a choice of training roadshows, will be extend- nificant cost’. Leon Mangan, Director of
Taking on the HP line marks a solutions. They’re saying we want ed to the ProCurve range. Website analysis tools are also Indirect Channel at Siemens, com-
big change in strategy for Comstor, to make sure we’re getting quality “HP distributors are doing a available to allow resellers to moni- mented: “A combination of cash-
which previously was the Cisco- brands that are well supported. good job in the non-enterprise tor visitor preferences, track inter- back and enhancements to our
exclusive arm of distribution giant “Historically, we’ve lost out space,” he says. “But to move up ests and analyse subscriber and GoForward! partner programme
Westcon. Speaking to Comms because we didn’t have an alterna- you need to be able to help resellers customer preferences. Resellers can means that resellers are set to have a
Dealer, Pritchard explained that tive to Cisco we could give to our build solutions around ProCurve.” prepare wider-reaching prospect strong trading year in 2009.”
www.comms-dealer.com COMMS DEALER FEBRUARY 2009 3
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