EntErPrisE is At thE
hEArt of sustAininG
businEss And GrowinG
thE rEGionAl Economy.
And, As inform
discovErs, thErE’s
PlEnty of it About.
ENTERPRISE
IN THE AIR.
Enterprise is the motor for the regional economy
– during both good and not so good times – and
keeping it turning over sweetly is vital.
Yorkshire Forward and key partner
organisations are working hard to do just that
– from raising people’s aspirations to become
their own boss, right through to providing
support before and during start-up, and helping
entrepreneurs to source finance.
Encouraging this culture of enterprise doesn’t
just focus on new start-ups. Enterprise can
start as young as school children and should
be embedded in established businesses.
One entrepreneur who recognises just how
much enterprise boosts the regional economy is
John Hayward, chief executive of Sheffield-based
Pressure Technologies.
The firm’s enterprising success earned
Hayward the title of Business Products
Entrepreneur of the Year in a 2008 competition
organised by Ernst & Young. Hayward, who has
taken his company from old-fashioned industrial
to cutting edge engineering market leader,
says: “We learned in the 70s and 80s that an
enterprising attitude allows you to compete on a
world stage. We have so many examples here in
South Yorkshire of engineering companies at the
cutting edge. They have adapted and because they
have they are now competing against the best in
the world. We need to encourage enterprise in
all its forms.”
John Hayward, Business Products
Entrepreneur of the Year 2008
PAGE 15
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